Bodog.com Expands with 'Reality' TV’ Offering

But his gaming empire, Bodog.com, is expanding virtually everywhere throughout the country. Last week, Bodog.com, based in Costa Rica, launched its latest high-profile project, called BodogFight, a martial arts reality TV series, airing Tuesday evenings, and enabling gamblers to watch fights, and wager on the outcomes, online.
 
The show is being aired on the Men's Outdoor and Recreation network and on DISH Network, and cybercast online at http://www.bodogfight.com/. Weekly episodes will air back-to-back on Tuesdays at 11 p.m. and 12 a.m. ET.

Seven modern-day American warriors will fight to represent the U.S. as part of "Team USA." Then they will square off against members of the Russian Red Devils team, led by world heavyweight champion Fedor Emelianenko. The championship event will then be broadcast as a pay-per-view event.
 

Mixed Martial Arts

 
"Having a passion for mixed martial arts as a sport, I wanted the Bodog Fight TV series and interactive Website to set new standards for fans," said Ayre. "With bootlegged fight videos for the hardcore fans and uncut, uncensored interviews with the BodogFight referee and fighters, this series has captured all the components and riveting action."
 
The reality TV series will feature elimination battles, behind-the-scenes training, interviews with fighters, and lifestyle segments that will compose seven of the weekly one-hour "BodogFight" episodes. A recap finale will be held before the main event. The events will be produced by the Mixed Fight Championship (MFC) organization, and sponsored by BodogFight.
 
Bodog.com is federally licensed by the Costa Rican and U.K. governments, and the company’s founder is recognized as a world authority on branding in digital entertainment, was featured on the cover of Forbes magazine’s recent best-selling "billionaires" issue.

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Researcher Hitwise recently ranked Bodog.com was ranked #1 for most visited North American style wagering site.
 
The company’s international Bodog.com Marketing Conference (www.bodogconference.com), held in Las Vegas for the past two years, attracts the leaders of the online gaming industry for educational and networking opportunities. Bodog also has a well-known online community, which includes World Series of Poker Main Event champion Jamie Gold (www.bodog.com/poker). The conference, however, has been postponed for this year.
 
“With all the attention our industry has garnered in recent months by certain officials within the U.S. government, a number of speakers and attendees have communicated their apprehension about participating in an industry event of such magnitude,” said Ayre.
 
Perhaps that might make for a future reality TV series on Bodog.com – gaming executives squaring off in the ring with U.S. government officials.

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